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In the heart of Byron Bay, where the laid-back coastal charm meets a touch of opulence, young entrepreneur Jack Entwistle has carved out a unique niche. As the driving force behind Byron Luxury Tours, Jack has created a business that is reshaping the way travellers experience this iconic Australian destination.

Jack shares with us his inspiration for starting Byron Luxury Tours: "I saw there was a gap in the market where no one was doing more exclusive luxury tours around this beautiful area we call home. There were plenty of tours and activities but nothing that included a premium vehicle, good service, and locations to take people to that may not be on everyone's radar."

What sets this business apart, is a combination of a bespoke experiences, luxury vehicles and meticulous attention to detail. "Our vehicles are always being rotated and kept in brand new condition.” Jack's clientele represents a broad spectrum of travellers, from singles to families, corporate executives to Hollywood stars.

Jack and his team are often out and about catering to famous faces during their stay in the area. Byron’s warm climate, stunning coastline, and vibrant culture have drawn international and local visitors alike. Byron Luxury Tours provides a unique offering, partnering with leading private jet company - AVMIN. Together, they provide VIPs with a seamless transition from airstrip to destination, built on a foundation of excellence and discretion.

At the core of Byron Luxury Tours' fleet are Mercedes-Benz V-Class Vans, Jack explains. "The V-Class vans are just unmatched to any other people mover in the market. The way the vans drive, the comfort of the seats, the sleek blacked out windows, the sound systems, dual aircon. Every little detail is what makes them our pick."

One of Byron Luxury Tours other standout offerings is its role in providing luxury transportation for weddings. Jack explained, "The V-Class is the ultimate luxury wedding car. The biggest drawcard is the number of people it can carry, ideal for bridal parties and groomsmen wanting to travel together to and from the wedding. It's also super popular for off-site photos, meaning the bridal parties will travel offsite to get their photos taken.". One of the elegant locations Jack and his team frequents is the Château Du Soleil, a European-style property on the outskirts of Byron Bay that's like a slice of the French countryside in Australia.

Jack also has an eye on the future of his business: “Without a doubt the future is headed towards electric vehicles. It's a no-brainer for a transfer business as it will reduce a lot of the overheads and will allow for an even smoother, more comfortable ride."

Byron Luxury Tours is redefining what it means to travel in style. With an unwavering commitment to excellence and an eye on the future of travel, Byron Luxury Tours is poised to continue its journey as a leader in luxury travel experiences.