Fashion

Mercedes-Benz is committed to fashion partnerships and events around Australia.

The perfect dress, like a Mercedes-Benz, doesn’t just look good. It makes you feel good.

The creative forces that make fashion so immersive – design, innovation, technology – also drive Mercedes-Benz to be one of the world’s most desired automotive brands.

For decades, Mercedes-Benz has been a dedicated supporter of fashion and emerging designers all over the world. That includes more than 60 events in 30 countries spanning several decades.

In this way, the worlds of cars and fashion intertwine, drawing inspiration and innovation from the other in a process that makes each even more beautiful and desirable. This ensures that tomorrow’s stars of fashion have a stage to be seen today.

Stories

Design & Style

Stories

Design & Style

Why Sophie Hicks loves her G-Class.

Architect Sophie Hicks with her Mercedes G-Class

The London-based architect has built her reputation by focusing on design essentials – much like her utility green ‘G-Wagon’.

20 January 2022

Australian DJ Andras on finding our sound.

Melbourne electronic producer and DJ Andras with the EQC

The Melbourne producer and DJ is on a mission to unpack, and reassemble, our notions of Australian electronic music.

17 January 2022

For Dina Broadhurst, luxury begins with a feeling.

Dina Broadhurst with artworks of the Mercedes-AMG GT Black Series

The Sydney-based mixed-media artist turned her creative gaze to the GT Black Series for a unique collaboration with Mercedes-AMG.

17 December 2021

Eastop’s second nature.

Mercedes-AMG G 63 in the Chernier home by Liam Eastop Architects

Award-winning architect Liam Eastop designs residences that instinctively celebrate the landscape through interconnected spaces.

24 November 2021

Homewares brand Kip&Co on the long road to going green.

The trio behind the cult lifestyle label unearthed plenty of learning curves on their journey towards achieving carbon neutrality.

28 October 2021

The SL legacy lives on.

AMG co-founder Hans Werner Aufrecht in his 300 SL

As the original SL model approaches its 70th birthday, we meet some of the lifelong fans in possession of its iconic successors.

28 October 2021

HoMie is where the heart is.

HoMie founders Nick Pearce and Marcus Crook

Discover the Melbourne ethical fashion label and social enterprise that is fighting the good fight against youth homelessness.

22 September 2021

Patrick Johnson on fatherhood and slowing down.

Patrick Johnson with his son and daughter

The founder of P Johnson Tailors and father of two opens up about family dynamics and learning to recognise moments that matter.

30 August 2021

How bassike staged Australia’s first carbon-neutral fashion show.

Models walk the bassike runway at Australian Fashion Week

The label hit ‘Pause’ and set a new standard for sustainable fashion by rethinking the runway at Australian fashion week.

24 August 2021

Christine Centenera talks sustainable fashion.

Vogue Australia’s Christine Centenera at a Mercedes-Benz Grand Prix pre-event.

The fashion director of Vogue Australia on how conscious design and consumption has fuelled the growing success of Wardrobe.NYC.

22 July 2021

Touring the Flinders Ranges with photographer Gary Heery.

Photographer Gary Heery with the Mercedes-Benz GLE 250.

South Australia’s rugged terrain sets the scene for new works inspired by the natural world and the creatures flying through it.

28 June 2021

Design evolution: Mercedes-EQ.

Steffen Köhl, head of Advanced Design at Mercedes-Benz with a vehicle design model.

Steffen Köhl, head of Advanced Design at Mercedes-Benz, explains how Mercedes-EQ is redefining the electromobility aesthetic.

28 June 2021

Moving masterpieces: French Impressionism from Boston to the NGV.

Curators inspect French Impressionist works at the Museum of Fine Arts, Boston.

Special flight routes, climate-controlled trucks and high security. Welcome to the world of transporting priceless works of art.

25 June 2021

Finding A New Normal.

Solar pavilion by John Wardle Architects presented in A New Normal during Melbourne Design Week 2021.

How leading Australian architects teamed up to imagine an entirely self-sufficient city and created a blueprint for the future.

26 April 2021

How Maggie Marilyn is designing a new future for fashion.

Maggie Marilyn founder Maggie Hewitt with the Mercedes-Benz EQC

Fashion designer and eco-pioneer Maggie Hewitt talks slow wins and her exciting new partnership with Mercedes-Benz.

26 April 2021

P.E Nation’s founders on why they are just getting started.

P.E Nation founders Claire Tregoning and Pip Edwards

Pip Edwards and Claire Tregoning on making moves towards a sustainable supply chain.

23 April 2021

Tamsin and Patrick Johnson on designing for the end user.

Patrick and Tamsin Johnson stand in the P. Johnson showroom in Paddington

The top interior designer and her husband, founder of P Johnson Tailors, share how they put people at the heart of their approach.

29 March 2021

Visiting a mid-century marvel with The Design Files’ Lucy Feagins.

Lucy Feagins and friends sit at a table by the Fender House pool on the Mornington Peninsula.

The founder of Australia’s most popular design blog hits the road in a Mercedes-Benz GLB to check out the iconic Fender House.

29 March 2021

Celebrating Lunar New Year with Yan Yan Chan.

Yan Yan Chan wears a red outfit and holds fruit at an Asian grocery store.

Fashion influencer Yan Yan Chan discusses her plans for Lunar New Year.

12 February 2021

Inside Hattie Molloy’s other-worldly flower wonderland.

Hattie Molloy’s floral installation on the Mercedes-Benz E-Class Cabriolet for Valentine’s Day 2021.

The floral artist’s latest installation is a striking homage to Valentine’s Day, commissioned exclusively for Mercedes-Benz.

12 February 2021

Four must-see Australian female artists at the NGV Triennial.

Installation view of Hannah Brontë’s EYE HEAR U MAGIK 2020 on display

The NGV’s second Triennial features a strong showing from some of our most exciting female artists.

12 February 2021

Sabina McKenna on the curly question of hair and identity.

Sabina McKenna stands in front of a brick wall with her hands held in front of her

The Australian writer and curator’s latest project looks at the connection between hair and cultural identity for women of colour.

22 January 2021

How to style your home for the festive season.

Steve Cordony decorating a Christmas tree

Interior stylist Steve Cordony shares his tips to help you deck your halls with understated elegance this Christmas.

17 December 2020

Behind the scenes at the NGV Triennial.

NGV director Tony Ellwood AM next to artwork

The NGV’s curators and conservators reveal how they brought its blockbuster 2020 Triennial to life in the middle of a pandemic.

30 November 2020

Aquabumps turns the EQC into a moving canvas.

Cult surf photographer Eugene Tan transformed the all-electric EQC with an iconic image of his beloved Bondi.

30 November 2020

Bringing the outdoors in: the rise of biophilic design.

A cityscape with a green building at the centre.

Through biophilic design, architects are doing incredible things to make us more connected with nature.

20 October 2020

Pioneering luxury with Mercedes-Benz and Virgil Abloh.

Called Project Geländewagen, this exciting collaboration marks the unification of fashion and art with automotive.

15 September 2020

Aje’s latest collection celebrates the beauty in imperfection.

Think partially deconstructed silhouettes, bold colours and contrasting fabrics, raw hemlines and oxidised metal details.

23 July 2020

How Mercedes-Benz inspires the art world.

Did you know Mercedes-Benz has been a muse for some of history’s most talented artists?

23 July 2020

Pure gold: the winners of the Melbourne Design Week Award.

Meet Georgia Nowak and Eugene Perepletchikov, who impressed judges with their short film Aurum.

9 June 2020

Get ready for P.E Nation’s next sustainable fashion collection.

P.E Nation is making big moves in ethical fashion this year, starting with an eco-friendly snow collection.

7 May 2020

Ladies Day powers on: explore the glamour and fashion.

Mercedes-Benz Ladies Day was a unique celebration of Australian fashion this year. During a panel, experts revealed their top trends for 2020.

8 April 2020

Say hello to Riga: Europe’s next arts hub.

The Latvian capital is fast becoming known as a centre for contemporary art.

8 April 2020

Inoda+Sveje: when two worlds collide.

Kyoko Inoda and Nils Sveje on stage with Lauren Li

Meet the Japanese and Danish design pair creating a new aesthetic in furniture design.

8 April 2020

Enjoy a virtual art experience at the NGV.

A man walking in front of a large glass waterwall

Housebound and craving some culture? You’re in luck – the National Gallery of Victoria has just launched virtual tours.

8 April 2020

What should you see at Melbourne Design Week in 2020?

A person standing in a staircase shot from above

The NGV’s most popular design event is back, and the program is packed with sessions on sustainability, urban design and tech innovations. Here are our highlights.

26 February 2020

NGV Friday Nights is back with an ‘80s-era lineup.

London duo Alex Rita & Errol pose for a photo

The best way to see the world-exclusive Crossing Lines exhibition is during the NGV’s Friday Nights, where music, food and art combine in a vibrant tribute to ‘80s New York City.

10 December 2019

On the streets of 1980s New York at the NGV.

The National Gallery of Victoria’s (NGV) summer exhibition shines a spotlight on the artistic friendship between two great contemporary artists, Keith Haring and Jean-Michel Basquiat, who drew their inspiration from the streets of the Big Apple.

10 December 2019

Aje co-founders sparkle with new jewellery line and artistic links.

Co-founders of fashion label Aje Edwina Forest and Adrian Norris continue to break new ground and innovate, recently revealing their first jewellery collection, Aje Adorn, at an exclusive Mercedes me Store Melbourne event.

30 November 2019

Sarah & Sebastian design the CLA Mood Ring.

When dynamic jewellery designers Sarah & Sebastian laid eyes on the new Mercedes-Benz CLA Coupé, they found all the inspiration they needed to design and create a mood ring in its honour.

25 September 2019